IN 1957 LEON FESTINGER DISCOVERED THE MECHANISM THAT MAKES COMMITMENT CHANGE BEHAVIOR
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Cognitive dissonance isn't stupidity. It's a documented psychological defense mechanism that causes the brain to reject information that threatens a deeply held belief. Festinger documented this in the 1950s. It maps perfectly onto what we're watching right now. Part 1 of 5, stands alone if this is your first stop. #CultPsychology #PoliticalScience #MAGAIsACult #CognitiveDissonance #AuthoritarianPlaybook
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MAGA supporters aren't stupid — they're psychologically predictable. And one study from 1956 explains exactly why. Psychologist Leon Festinger studied what happens when people invest their identity, relationships, and reputation into a belief that gets disproven — and discovered they don't walk away. They double down. It's called cognitive dissonance, and it explains why disconfirming evidence doesn't free believers — it traps them. The psychology behind doomsday cults and modern political movem
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IN 1957 LEON FESTINGER DISCOVERED THE MECHANISM THAT MAKES
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