Google recently launched the preferred sources for top stories within Google Search. But there is no way for publishers to know how many of their readers selected their website as a preferred source.

Amid concerning local economic trends, there’s some good news. Arlington-based Technomics is investing more than $5 million to add nearly 25,000 square feet of space and 250 employees to its Crystal ...

Timi is a news and deals writer who's been reporting on technology for over a decade. He loves breaking down complex subjects into easy-to-read pieces that keep you informed. But his recent passion ...

Forbes contributors publish independent expert analyses and insights. David Henkin helps organizations and individuals innovate and grow. Predictive analytics has evolved from a niche discipline into ...

Google Analytics 4 users worldwide report data discrepancies, with traffic reports showing only half of actual visitors. GA4 is underreporting website traffic, according to multiple support threads.

Microsoft Clarity is one of the best analytics tools you might not know about. This powerful, free tool enriches your existing analytics and customer profiling, offering deeper insights into user ...

Data analytics are constantly evolving and becoming ever more relevant in today's marketing. In my own experience helping companies across industries refine their digital marketing, I have seen how ...

While mobile apps are great, they're not always the perfect solution for every smartphone user's needs. Sometimes, the mobile app just isn't good, either because the company's target market prefers in ...

Google to update GA4 attribution, correcting paid search conversion tracking while potentially impacting ad budgets. Google is updating GA4 attribution models to fix paid search conversion tracking ...

Data is an integral part of how we live and do business. And one great way businesses and website owners get access to important data is through Google Analytics. If Google Analytics is still new to ...

Google said it released the Analytics Opt-out Browser Add-on tool to give people more control over what data it collects Google has released a Web browser add-on that will stop the browser from ...