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Jon Light, Senior Director of Product Management at Devexperts, says the shift away from generic platforms accelerated once brokerage technology became deeply ...

In 2026, the most valuable creators will operate like editors. They will publish regularly and will curate products across ...

CTV is no longer a niche or experimental channel. In 2026, it will earn its place as a core part of the performance media mix ...

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At its core, shoppable video is any video ad that enables a consumer to take a purchase-related action, whether locating a ...

Mediago And Hipto Win Two Les Cas D'or Honors For Deep Learning-Driven Insurance Lead Generation. MediaGo / Key word(s): ...

When the economy cools, companies face a choice: cut broadly or optimize intelligently. Reducing media spend entirely may ...