Loyalty programs aren’t what they used to be —but retail experts say these six put the customer first instead of simply ...
Many grocery store chains offer rewards programs that, especially in this economy, could add up to decent savings on your ...
American Airlines is pioneering yet another frontier in loyalty through evolutions to its long-standing AAdvantage program.
Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up ...
Restaurant loyalty programs are under more pressure than ever to deliver. This means restaurants must focus on smarter ways to keep guests coming back—and spending more when they do. The good news?
A strong relationship with your customers is the basis of any business that is successful. The loyalty programs, if carefully designed and implemented can be powerful tools to strengthen these ...
Many brands in desperate need of traffic are turning to their loyalty programs. Can they do enough to move the needle?
Ultimately, AI enables loyalty programs to operate at a micro, highly personalized level, using historical data to drive ...
The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...
Rewards programs are not just a key strategy for customer retention, but acquisition as well. NABCO, a national electrical products supplier servicing distribution networks for both routine electrical ...
A points program that exists primarily to discount purchases is not a loyalty program. It is a slow-motion surrender of margin dressed up as a customer strategy. If the industry wants to stay relevant ...
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