According to cognitive neuroscientists, 95 percent of brain activity is beyond our conscious awareness. That means our daily experiences are largely affected by unconscious beliefs, attitudes, and ...
“I just can’t catch a break this year.” This is exactly what an NFL coach was saying to himself through the first few games of this season. Although it was certainly true—the coach seemed to be on the ...
According to cognitive neuroscientists, 95 percent of brain activity is beyond our conscious awareness. That means our daily experiences are largely affected by unconscious beliefs, attitudes, and ...