Advertising is the art of persuasion, generally attempting to get a consumer or member of the public to act in a specific way. Advertisers can use positive messages to motivate someone to act, or send ...

When one gets into photography, they might think it's as easy as pointing a camera at their subject, pressing a button, and that's it. When they start taking classes, though, they start to see it's a ...

Positive and negative Yelp reviews alike deserve a reply and can have a big impact in digital marketing. Here’s what you need to know. When it comes to making a purchase decision, the majority of ...

We’re all familiar with well-worn catchphrases extolling the benefits of positive thinking: “It’s the thought that counts.” “What you focus on expands.” Or, “Whether you think you can or you think you ...

When couples counseling fails, it’s typically because problems and issues are addressed while the attachment is negative. Attachment is the formation and maintenance of emotional bonds. Emotions in ...

There are many ways of classifying bacteria. One method is based on the cell membrane. In 1884, a bacteriologist named Christian Gram created a test that could determine if a bacterium had a thick, ...