Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up ...

Most frequent flyers are well-acquainted with airline and hotel loyalty programs. But if you don't travel often, or if you have to book a flight, stay, or car rental with a company you don't typically ...

A lined-up collection of payment or loyalty cards - Irik Bik/Shutterstock You probably like saving money at the supermarket, right? Of course you do; everyone does. These days, though, it can feel as ...

Many brands in desperate need of traffic are turning to their loyalty programs. Can they do enough to move the needle?

Hotel loyalty programs sell us the world. It's hard not to conjure dreams of waltzing through five-star lobbies to be welcomed (ahead of everyone else, of course) to an upgraded suite, a bottle of ...

Discover how to climb tiers at Crown Coins, McLuck and RealPrize casinos to unlock benefits from coinback percentages to ...

Question of the day: How do you navigate the world of loyalty programs, reward systems, membership programs and subscriptions? How can you choose (besides a coin toss)? Is there even any significant ...

A tier system can make or break your loyalty program. At first glance, they might seem effortlessly manageable, maybe even a fun task to work on: Come up with a few cool names, set a point threshold, ...

Note: This is part one in a two-part series on the future of loyalty. The second will get into some examples of how programs are evolving. One of the realities of today’s inflationary puzzle is ...

Loyalty is a habit. Most repeat behavior comes from habit or convenience, not brand attachment. Programs mask problems. Points-based loyalty programs often cover for weak experiences or lack of ...

The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases and start enabling program members’ success. Loyalty programs work best when ...

Michigan online casinos offer some of the top casino loyalty programs. I'll cover the FanDuel Casino Rewards Club and Dynasty ...