BATTLE CREEK, Mich. — Typically champions go on a Wheaties box, but this time Froot Loops are celebrating the top team in college football. The Battle Creek, Michigan-based Kellogg’s rolled out a “Go ...

UPDATE: The special boxes are available again as of 1:15 p.m. The site said they were sold out earlier in the day. BATTLE CREEK, MI -- Just up the road on I-94, Kellogg’s in Battle Creek is helping ...

In honor of Michigan's national championship win on Monday night, Kellogg's is celebrating with a limited-edition box of Froot Loops. The box, which says "Go Bloo" on it, will showcase Toucan Sam with ...

GRAND RAPIDS, Mich. (WOOD) — Wolverines fans are gobbling up all sorts of swag and merchandise fresh off of the team’s national championship victory. But one will be a little harder to obtain: a ...

In celebration of the University of Michigan's football championship, Kellogg's has released a limited-edition Froot Loops box sleeve featuring blue and yellow-only loops in commemoration for sale ...